Many business owners and organizational leaders I speak with ask me about innovation. Ultimately the conversation turns to how the business can create new products and services . Today’s issue of 5 Minute Clarity covers where to find innovation.
Recently I was listening to a Pastor speak about a news story about the toy maker Mattel. The quote that stood out to me was, “The best toys break the rules”.
Toys Are Innovation
Think about Nerf toys. They are safe enough to toss around in the house. GI Joes got boys into the habit of playing with dolls disguised as action figures. This is a key point of where innovation comes from. Innovation can occur by breaking the rules, stepping outside the box, or rewriting the rules.
Think about all of the industries that have taken concepts and business models and transferred them to their business to introduce new service innovations. Think about drive through banking. Many premiere hospitality organizations send their top management to Disney University for an advanced hospitality education.
Business Owners Pay Attention
Think about your business that you operate or work in. Expand that now to your industry. Think about all of the businesses you frequent or the services you use each day. What do they do that could be a springboard to a new innovation in your business or industry?
Usually, you know you have a great possibility on hand when people laugh at your initial proposition or idea to usher forward a new innovation. I once heard that Walt Disney commented that he knew he had a good idea when 9 out of 10 people mocked his idea. This test may come in handy for you someday.
Click on the 5 Minute Clarity report above to open your copy today!
Please leave a comment regarding today’s issue below. Also, share with us the best place you first discovered innovation for your business.